Saltwater Edge Season Kick Off!

April 4th – 7th

Thursday – Sunday

Welcome home!

The Saltwater Edge Season Kick Off is a four-day striped bass extravaganza starting Thursday at 9 am with saving throughout the store on rods, reels, lures, flies and the gear you wear.

Events and Deals All Four Days!

Thursday at 6pm – Reading the Water

Why is it that 10% of the anglers catch 90% of the fish? Here are some answers for surf, fly and inshore anglers

Saturday 9am – 3pm – Saltwater Edge Demo Day

Meet the reps from our top brands to get answer questions and gear you wear will be on display! Find a rod you like and “Try Before You Buy” by making a couple casts at Third Beach in Middletown.

Sunday 10am – 4pm Bass Class with Dj Mueller

This comprehensive class is targeted towards all surfcasters, who want to build or fortify, a strong foundation for their future in surfcasting. The history, the science, equipment choices, reading water and how to plan a productive session or trip. Reserve your spot!

Some of the deals

  • Purchase any reel over $100 and get spooled with FREE Daiwa J-Braid
  • Bring in any reel and get it spooled with Daiwa J-Braid for FREE when you reach $250 or more in non-reel purchases
  • Buy $200 of Daiwa rods, reels or lures and get a FREE Daiwa Sun Shirt from Huk Fishing
  • Buy 5 Lures Get a FREE pack of VMC Inline Hooks
  • Buy a fly rod get FREE rigging and 50% OFF any fly line
  • Buy a dozen flies get two FREE
  • Deep discounts on Excess and Obsolete tackle and gear you wear

Reading the Water

Thursday, April 4th ~ 6 pm

The best anglers get that way by in part eliminating much of the ocean in front of them and then spending more time fishing “better” water. This talk will help you understand how the topography, hard and soft structure, as well as whitewater, can provide clues to help you eliminate 98% of the ocean.

Saltwater Edge Demo Day

Saturday, April 6th ~ 10 am – 4 pm

Try Before You Buy: Get your hands on the newest products from the best brands in surf, fly and inshore fishing. If you want to be sure that the new rod or reel you are considering is right for you we want you to take it to Third Beach and make a dozen casts. Try before you buy!

Learn: 101 Introduction to Saltwater Fishing Clinics. Fly fishing at 10 and 1 and Surfcasting at 11 and 2. Please sign up in advance by calling the shop at 401-842-0062. Be sure to visit the “Captains Corner” to book a charter and get answers to your rigging and lure/fly selection questions.

Win: An expanding list of raffle prizes to support Clean Ocean Access from Van Staal, St Croix, Orvis, On The Water and more…

Save: Numerous “gift with purchase” promotions offered by participating companies in addition to the in-store promotions in effect all four days

Demo Day Events

Saltwater Fly Fishing 101 – an introduction to the sport with a bit of fly casting instruction for each participant. Call the shop to sign up for 11 am or 2 pm. Learn more here.

Surfcasting 101 – an introduction to the sport with instruction on tackle, knots and lure selection. Call the shop to sign up for 11 am or 2 pm

Product Demonstrations

The best brands in surfcasting, saltwater fly fishing and inshore angling tackle will be represented as well as the gear you wear will be on display. The factory reps will be happy to answer any of your questions.

Rods and Reels

Van Staal – Check out the VR Series of sealed reels including the new VR50 as well as the new Van Staal fly reel

St Croix – Folks are excited to see the new Mojo Jig rods, and the Legend Surf is one of the best surf sticks around. Try before you buy! Take a dozen casts at Third Beach, Get the St Croix that is right for you!

Daiwa – These guys are getting rave reviews for the new BG and Saltist series of reels. BG is the “best bang for the buck” and the Saltist can handle just about anything.

Tsunami – Tsunami is on a roll providing outstanding features at very competitive prices. The new Shield Spin Reel and the Forged Conventional are great examples. The Airwave Elite is one of the most popular surf rods in the shop. See for yourself!

Orvis – Has the answer for all things saltwater fly fishing. Great starter gear and recognized for their tackle innovation as well. Very excited for the new Made in the USA Mirage Reel that we hope to have at Demo Day.

Gear You Wear

HUK – Huk is known for innovative designs and technologically focused products, created to keep you warm or cool or dry and allow you to focus on fishing. From the first cast to the last. Check out the latest from HUK!


Hogy – Has a proven lineup of killer epoxy jigs and soft baits. Their new Pro Tail series utilizes a specialized blend of tough, yet flexible soft plastic, molded around the VMC Barbarian Jig Hooks. These look like a winner!

Joe Baggs Tackle – Joe Baggs Tackle was created because Joe couldn’t find a jig with a strong hook and a style that works consistently. In addition to his original bullet style jig, the Joe Baggs SPJ’s (Soft Plastic Jigs) and the Patriot Fish are in a lot of northeast surf bags.

Wally’s Lures – Wally premise is simple. He makes “wood that works.” The wooden darter is a technically difficult product, and Wally’s is top of the heap. He also gets rave reviews for his Danny plugs and Pikes. Wally will have a bunch of custom colors at Demo Day.

Rapala Coastal Hard Baits – Rapala has beefed up some of their proven freshwater designs and built them saltwater tough. Coastal Hard Baits have great actions with top notch VMC Hooks.

Bass Class – DJ Meuller

Sunday, April 7th ~ 10 – 4 pm

This comprehensive class is targeted towards all surfcasters, which want to build or fortify, a strong foundation for their future in surfcasting. The history, the science, the correct equipment choices, making good decisions on where to fish, reading water and how to plan a productive session or trip. Reserve your spot!

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